Brand recognition is one of the most important factors in building a brand's position in the market. A well-established image of a company and its products in the minds of customers is undoubtedly important for sales development. Therefore, it is worth ensuring that elements of a brand's visual identity appear wherever possible, for example on the refrigeration equipment in which the products are presented. At RAPA we give you the opportunity of branding and personalising selected models of refrigeration cabinets, counters and display cases, so that your brand is always clearly visible and stands out!

SiX line refrigerated counters

You can customise the appearance of the  SiX line of devices not only by choosing the right décor or paint colour from the RAPA design chart. You can also include your brand name by wrapping the front - whether made of furniture board or powder-painted steel. In the case of the steel finish, the colour we paint it with can be customised to match the guidelines of your brand identity.  

C and D-line refrigerated counters

Branding of  C and D-line refrigerated counters can be realised by covering with stickers or printing on the backlighted bottom plafond of device. Graphics, such as company logos, can be printed on a small part of the surface or over the entire plafond. This is a very practical solution, whether you are placing the unit permanently in the shop or setting it up at a stand during a trade fair or other occasional event.

Confectionery display cabinets and counters for B-line displays

Confectionery display cabinets and counters for B-line displays As with C- and D-line refrigerated counters, C-B-line confectionery display cases and cash counters can be personalized by choosing the décor and colours that match the arrangement of your premises, and by placing a dedicated graphic on the backlighted bottom plafond of device. The graphics can relate to the interior design or incorporate elements of your brand identity.

Glazed upright refrigerated cabinets with top-mounted units

Refrigerated cabinets  with a top-mounted unit offer a promotional area at the top of the device. The backlighted top plafond there ensures good visibility, so it is worth placing your brand logo on it - it certainly won't escape your customers' attention

Design and implementation of branding and personalization of RAPA devices

If you have no idea what your device should look like to match the interior design or how to use the advertising space available in our devices, you can commission us to design and implement it. Each order is priced individually. For more information, please contact our Customer Service Department: by calling 81 742 53 10 or by e-mail: rapa@rapa.lublin.pl